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The Brief
The Learning and Skills council teamed up with training company Parklife last year to promote apprenticeships in the area. GAS is an event where employers, providers and future apprentices all come together under one roof. We were brought on board to produce a video promoting the benefits of apprenticeships to all parties.
The Solution
As the event was likely to be busy and noisy we decided to keep the video short and play it on a loop. We also included other useful information on the DVD and printed card covers with relevant contact details which were given away at the event. In order to promote the event, as well as apprenticeships in general we created a custom made website, within the original budget, where application forms etc could be downloaded.
